If you’re new to the world of supplements, it can get a little overwhelming. It seems like every time you turn around, there’s a new supplement (or supplement company) that’s about to launch.

And each of have a line of supplements or bulking supplement stacks that make you stronger, trim you down, and everything else in between.

Making matters worse, there are quite a few less than reputable supplement brands out there. I should know, a few of them have ripped me off in the past.

Thinking about that, I wanted to make a list of the best supplement brands.

The Best Supplement Brands of 2023

I don’t want to waste your time with lengthy introductions. The research that went into this list was based on reviews and ratings from popular bodybuilding stores and review aggregators. I also used my personal feedback and that of the New Generation Fitness team.

Don’t have time to check out the list? Check out our top 10 picks right here.

When you’re ready, let’s get into the list!

1. BulkSupplements.com – Best overall prices

dietary supplements

Source: BulkSupplements.com

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As you check out products from this list of the best supplement brands, you’ll often find that supplements can get expensive. Unfortunately, some companies’ supplement prices are high to pay for their ads or spokespeople.

Fortunately, not all supplement companies are like that. One company called BulkSupplements.com doesn’t rely on expensive advertising campaigns or hype. Instead, this company passes on extreme savings to its customers.

BulkSupplements.com seriously has some the lowest prices on the internet for supplements. From what I’ve seen, on average, BulkSupplements.com offers supplements at 25-50% less than major supplement retailers.

For instance, as of this writing, you can buy 100 grams of BulkSupplements.com’s creatine for only $14.96. The picture below shows how inexpensive that price is compared to other brands.

high-quality vitamin supplements

You’ll also find many ingredients for sale, currently BulkSupplements.com is home to over 500 separate products or ingredients. It’s important to note that this company doesn’t offer blends of ingredients together.

On this company’s online store, you’ll find ingredients including:

What’s also great about this company is its focus on quality. BulkSupplements.com makes sure each of its products are third-party tested before this company distributes them.

I’ve known many people with either health conditions or those wanting to improve their athletic performance who create their own herbal supplement blends from what they buy on BulkSupplements.com. However, this is only something I recommend doing if you’re knowledgeable about mixing together ingredients.

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2. Cellucor – A wide range of some of the best supplements

supplement brands

Source: Cellucor

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Whether you need a preworkout or protein powder, Cellucor is another one of my picks for the best vitamin brand. Cellucor is one of the best supplement brands targeting people who lift weights or take part in another form of athletic training.

Cellucor focuses on creating high-quality supplements, which are free from contaminants or other potentially dangerous ingredients. That’s why many of Cellucor supplements are NSF certified for sport. This means you also won’t worry about Cellucor’s supplements popping up on any athletic-related tests.

Some of Cellucor’s most popular supplements are its pre-workout products. Supplements like C4 Sport or C4 Ultimate contain caffeine, BCAAs, creatine, and other ingredients to give you energy and strength to power through any workout.

Another popular addition to this company’s pre-workout line of products is C4 Ripped, which contains ingredients to promote your overall digestive health while helping you natural burn body fat.

Many people like adding branch-chained amino acids (BCAAs) or protein powders into their supplement regimen. These supplements help feed your muscles, which leads to lean muscle gains.

If you need a BCAA supplement, Alpha Amino and BCAA Sport are two great-tasting supplements. What if you want protein from Cellucor? In that case, I’d recommend Cellucor’s Whey Sport Protein Powder, containing 30 grams of protein per serving.

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3. A1Supplements – Many of the best supplement brands at great prices

vitamin brand

Source: A1Supplements

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When browsing products from vitamin and supplement brands online, it’s easy to run into low-quality, no-name supplements. Fortunately, you won’t find that at A1Supplements.

With a wide range of sports nutrition supplements, you can support all sort of healthy habits by shopping at A1Supplements. This online store carries supplements by Optimum Nutrition, Psycho Pharma, EPG, Insane Labz, and many others.

Check out A1Supplements’ list of its 60 top-selling products, including:

Something else separating A1Supplements from many other supplement retailers is the many deals this company runs. You’ll regularly nab deep savings by taking advantage of this company’s many sales throughout the year.

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4. PhenGold – Top-rated weight loss supplement

supplement companies

Source: PhenGold

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You don’t have to look far to see many herbal blends and supplements that claim to help you lose weight. Unfortunately, not all weight loss supplements work that well. That’s why I’m such a big fan of PhenGold.

PhenGold contains proven ingredients without a bunch of unnecessary fillers. What also makes PhenGold the best supplement brand for weight loss is its focus on product safety. The company behind PhenGold manufactures this supplement in facility that follows GMP (Good Manufacturing Practices).

So, what’s in the herbal blend of PhenGold that makes it so effective? Here’s a quick run-down of this supplement’s main ingredients:

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5. PrimeShred – Powerful fat loss without losing muscle

supplement industry

Source: PrimeShred

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Many people who use vitamin and mineral supplements to lose weight also end up losing muscle. If you’re dealing with this annoying problem, a supplement called PrimeShred was made with you in mind.

PrimeShred ramps up your metabolic rate while also empowering your hormones to work harder to help you burn fat. To achieve these goals, PrimeShred contains clinically backed ingredients.

The main way that PrimeShred works is by activating lipolysis withing your body. Never heard of lipolysis? I hadn’t either until researching PrimeShred.

To put things another way, lipolysis happens when your body breaks down fat and converts it to energy. Unfortunately, some people have a hard time normally achieving lipolysis.

PrimeShred helps you burn more fat by increasing the amount of norepinephrine and epineprine in your body. As the activity of these parts of the body increase, you burn fat faster.

This supplement also contains a combination of green coffee, caffeine, and other vitamins that target triglycerides, which is a stubborn type of body fat that people often have difficulties with losing.

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6. EFX Sports – Supplements for real people

Some of the best supplement brands form with missions to change an industry. This is what happened when the minds behind EFX Sports got together. Sick and tired of seeing shady supplement companies ripping people off, EFX Sports began.

This company wanted to make supplements for people with real goals (not just 350-pound bodybuilders with 2% body fat and veins popping out of every square inch of their skin).

Many people know this company because of its Kre Alkalyn EFX supplement. I would also recommend checking out EAA if you’re looking for a good intra-workout product. Regardless of what you choose, this one of few supplement manufacturers it’s hard to go wrong with.

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7. Animal – Best multivitamin

You don’t have to comb through this website before coming across one of my Animal supplement reviews. No, I’m not sponsored by them. But I’m far from the only person who loves this supplement brand.

Something I’ve always loved about Animal is that it’s a no BS company (unlike many other vitamin brands). Animal doesn’t need flashy advertisements or deals with celebrities. Instead, this company simply sells supplements that work.

One of the herbal supplements this company is well-known for is Animal Pak. Let’s just say, there’s a reason why Animal Pak pops up everywhere when you search for a multivitamin supplement. I’d definitely list Animal as the best supplement brand for the multivitamin product Animal Pak. This company also sells Animal Flex, an excellent joint health supplement.

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8. 3D Energy Drinks – Great-tasting energy

Chances are, you’ve heard about energy drinks before. You might even enjoy them, I know I do. Unfortunately, many energy drink companies are filling their cans with junk ingredients and lots of sugars. This leads to empty calories and sugar rushes that wears off fast.

Being that you’re interested in dietary supplements, it’s a safe bet to assume you care what goes into your body. If you’re looking for a better way to energize yourself, check out 3D Energy Drinks.

Each 16 oz can of 3D contains 200 milligrams of caffeine and only 15 calories. This company’s drinks contain sucralose instead of sugar, which is a much healthier option.

Of course, taste and ingredients are important when choosing an energy drink. But it’s understandable to also want something that looks cool. If so, you’ll love 3D Energy Drinks‘ cans. Each flavor of this beverage comes in a brightly colored can, which adds even more appeal to this supplement brand.

Cotton candy comes in a pink can, Sunburst in an orange one, Frost in a white can. (You get the idea.) So many brands make energy drinks. However, not all of them are making drinks as delicious and packed with vitamins and minerals as this business is.

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9. BSN – An affordable vitamin and supplement brand

It’s tough to have a list of the best supplement brands without mentioning BSN (Bio-Engineered Supplements). This supplement company makes just about

everything including protein powders, pre-workouts, weight gainers, BCAA supplements, and much more.

In the past 10 years that I’ve been plugged into online bodybuilding communities, BSN has always been around. You can tell that BSN and its employees care about what they do and they enjoy it. This passion makes them one of the best vitamin brands out there.

BSN began in 2001. Since this time, this company has won over 35 awards in the sports nutrition industry. After trying one of BSN’s supplements, it’s easy to see why. You can find supplements from BSN ranging everywhere from major online retailers to (likely) your local health food store.

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10. Optimum Nutrition – Best protein brand

Another well-known vitamin brand is Optimum Nutrition. You’ve probably seen this company’s supplements in stores and online more than other brands. That’s because Optimum Nutrition maintains a huge following of loyal customers.

You don’t have to look far into this company’s reviews to see that Optimum Nutrition knows how to provide consumer satisfaction.

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11. FitMiss

In the past, it was pretty easy to see that the supplement world was one made up of testosterone and lots of macho men. FitMiss helped change this by creating workout supplements designed for busy women.

Women have specific health concerns and goals that men might not have. While many supplement manufacturers were only catering to men, FitMiss changed that.

I’m not a woman myself, but I love the awesome pink and black design of this company’s products. Popular supplements from this company include FitMiss Burn and FitMess Delight. From what I read online, many consumers feel that FitMiss is one of the best supplement brands for women.

12. Gaspari Nutrition

Gaspari Nutrition began in 1998 by a major name in the bodybuilding world: Rich Gaspari. You probably know this name well, Rich Gaspari was the first winner of the original 1989 Arnold Classic. He’s also won countless other bodybuilding events including Mr. Universe and Mr. America.

After retiring from the world of bodybuilding, Rich Gaspari took his passion and founded Gaspari Nutrition. With science-backed ingredients and vital nutrients, you’re getting quality products by choosing this vitamin brand. I’m a big fan of SuperPump Max, a powerful pre-workout supplement.

Want to know how awesome Gaspari Nutrition is? I can’t remember the year, but this is all archived on a certain popular bodybuilding forum.

Anyways, Gaspari Nutrition always helped awesome contests and gave away awesome stuff to the winners. And I was one of the winners!

I’m too embarrassed at the picture to tell any of you what it was. But if anyone wants to know, I can probably track it down. It was lame, but Gaspari Nutrition was nice enough to pick me as one of their winners.

You can find Gaspari Nutrition’s supplements at many popular retailers including the Vitamin Shoppe and certain GNC stores.

13. Labrada Nutrition

One of the all-time legends in the bodybuilding world, Lee Labrada has been on the cover of hundreds of fitness magazines and center stage at many of the largest bodybuilding events out there.

I feel motivated if I’m able to get myself out of bed and into the gym. Lee Labrada motivated the entire town of Houston, Texas to get in better shape in 2002. I’m getting off track here, back to Labrada Nutrition.

Founded in 1995, this company quickly became a big name in the supplement industry. Labrada Nutrition promises high-quality supplements with ingredients backed by science. These supplements also taste good, receiving multiple awards from the American Culinary Institute.

This company makes a lot of supplements, unfortunately, I haven’t tried them all yet. However, I have tried the Lean Body RTD (ready to drink) products and love those, especially the mint chocolate and salted caramel flavors.

14. Maximum Human Performance (MHP)

Unfortunately, it doesn’t take long for most consumers to encounter a supplement that doesn’t taste very great. MHP knows this, which is why it works to include the best possible flavor combinations into its supplements. Also, MHP manufactures all of its supplements in GMP facilities.

Something else I like about MHP is that several of its supplements are certified as Trusted by Sport. This means these products were tested for any banned substances and none were found.

15. Outbreak Nutrition

If there’s a company on this list that knows how to brand itself the best, it could be Outbreak Nutrition. All of their supplements have a post-apocalyptic theme that I love. But this company is about much more than a great theme, it also makes some seriously awesome supplements.

If you’re looking for something to get you up and into the gym, there’s the Pathogen pre-workout supplement. Dealing with low T? You might benefit from trying Outbreak Nutrition’s Rise testosterone booster.

I also like that this company is one of several including CBD in their supplements. I’ve got to admit this company’s CBD + Focus supplement is looking mighty good as I’m getting near the end of this post.

16. PEScience

I’m a firm believer that a company doesn’t need gimmicky products and lots of flash to succeed in the supplement industry. PEScience knows this, too. Instead of focusing on marketing and false promises,

PEScience works to provide scientifically proven supplements.

This company also takes every step of the supplement manufacturing process seriously. Each of its supplements is made, stored, packed, and distributed in GMP (Good Manufacturing Practices) facilities. Few, if any supplement companies can make that kind of promise.

You’ll never have to worry about running out of PEScience supplements to try. This company makes just about everything including protein supplements, pre-workouts, amino acids, and much more.

One of PEScience’s many standout supplements is Select Protein. Each serving has 24 grams of protein and only 2 carbs.

17. Promera Sports

Promera Sports began in 2002. During this time, scientists made a breakthrough that led to the formation of CON-CRET. Now, you can find CON-CRET as a stand out supplement on its own or in other supplement company’s products

I’ve been a huge fan of CON-CRET for almost a decade. But this company does have many popular supplements to offer. There’s BURN, which is a fat-burning supplement featuring natural pepper fruit extract to boost your metabolism.

This company also makes a nitric oxide supplement called PUMP that’s good for getting, well, a better muscle pump than normal.


To say that there are many protein brands in the world is an understatement. With that said, certain protein supplements contain lots of sugars and “filler” ingredients. Fortunately for us, RIVALUS doesn’t believe in selling low-quality supplements.

This supplement company focuses on effective and quality ingredients. Rival Whey, Native Pro 100, and Iso-Clean are a few of RIVALUS’ most popular proteins. RIVALUS also makes Plant Pro 100, which is a 100% plant-based protein.

RIVALUS ensures that all of its athletes used in marketing materials undergo regular drug screening. This is part of RIVALUS’ efforts to stop the confusion and disappointment in the bodybuilding industry around body image.

This was an issue I hadn’t thought about until I began writing about RIVALUS. But it’s an issue that I admit to dealing with, and I know lots of others feel this same way. Good on you, RIVALUS for making this industry a little more honest!

19. The Genius Brand

I sometimes refer to myself as a “fitness nerd.” It’s an outdated term, but it means that I like looking over ingredient labels. Being that I like knowing what’s in my supplements, I’m more than happy to include The Genius Brand on this list.

The Genius Brand is the supplement brand I wished was around when I started lifting around 2010. During this time, there was SO MUCH misinformation out there that it felt like a job sorting through all of it.

Fortunately, The Genius Brand is helping to take care of this giant misinformation problem by putting science and ingredient effectiveness ahead of false claims and flashy advertising. This company also has some of the coolest supplement lines I’ve seen in a long time.

When I’m not working out, as you can probably tell, I write. I’ve heard a lot of good things about Genius Consciousness and Genius Joy. I’m definitely going to get one of these and throw up a review in the near future. This company’s transparency makes them one of the best supplement brands. Much of this company’s ingredients it uses are based on peer-reviewed studies.

Since you’re probably wanting to know about the sports nutrition side of things, The Genius Brand offers a lot of good stuff. Popular supplements from this company include Genius Pre, Genius Muscle, and Genius Creatine Power Matrix.

20. VMI Sports

In the supplement world, it’s easy for the “average” person to feel left out. This is something that VMI Sports knows all too well, which is why they make real supplements for real results.

Whether you’re a pro bodybuilder or someone that just wants to up your performance, VMI Sports probably has a supplement for you. One of VMI Sports’ most popular supplements is its K-XR Pre-Workout. Let me tell you, this one is intense! If you don’t like or can’t have caffeine, you might enjoy PUMP-XR.

When it comes to the protein flavor VMI Sports offers, let’s just say I hope you’re sitting down. As of right now, VMI Sports offers a Marshmallow Charms flavored protein powder!

Other popular flavors include Peanut Butter Cookies & Cream, Vanilla Cake Batter, and Chocolate Fudge Cookie.

21. Evlution Nutrition

Another one of the best supplement brands is Evlution Nutrition. But what makes this company one of the best vitamin brands? Its focus on creating the highest quality supplements.

While certain supplements are filled with weak ingredients, you won’t find this problem with Evlution Nutrition’s supplements. I’ve tried pre-workouts, amino acid supplements, and protein from this company. I’ve never had a bad experience with this business!

22. JYM Supplement Science

Another company making popular and well-reviewed dietary supplements is JYM Supplement Science. Founded by Dr. Jim Stoppani, this company solved a problem that plagued many supplement brands and their customers.

Instead of marketing hype and potentially dangerous ingredients, JYM Supplement Science used scientific research to create their products. As a result, this company quickly became one of the best supplement brands in the fitness industry.

There are multiple supplement brands in this company’s line of dietary supplements, including:

23. Dymatize

If you need products from one of the best supplement brands, look no further than Dymatize. This company’s supplements are third-party tested. What also helps Dymatize stand out from other supplement brands is that it uses no banned substances.

Dymatize also intends to set itself apart from other vitamin and supplement brands through relentlessly researching new product formulations or updates to current supplements.

Many people also view Dymatize as the best budget vitamin brand because it has many products, especially protein, available at extremely low prices.

24. Kaged Muscle

You can’t mention the best supplement brands without talking about Kaged Muscle. Many consumers feel that Kaged Muscle is the best overall vitamin brand for its powerful and effective line of supplements.

25. Nature Made

Whether you need prenatal vitamins, vitamin C, or folic acid, you can find it from Nature Made. You can find this vitamin brand on the shelves of many stores throughout the United States.

Besides being the best prenatal vitamin brand, Nature Made offers plenty of other supplements with their own health benefits.

In conclusion, there are lots of supplement brands out there. However, not all vitamins and supplements (or the companies that make them) are everything they would have you believe. Fortunately, there are still many companies working hard to help people get better results and, ultimately, live healthier lives.

Keep in mind that I’m not a healthcare professional. Therefore, I’m not someone that can provide medical advice. If you’re interested in trying products from any of the previously mentioned best supplement brands, speak with a healthcare provider.

If you prefer workout tips, check out my tips for how to get bigger arms. You might also enjoy another post where I answered the six most common questions I receive about squats.